Sep 10 2017

I Felt Like A Rock Star Visiting A Museum Through Museum Hack Tours

I went on a group tour led by Museum Hack and had a blast! It was at the National Gallery of Art in Washington, DC, called the “Un-Highlights” tour.

From their booking page:

Made for museum lovers and skeptics alike, our Un-Highlights tour of the National Gallery of Art will show you a side of the National Gallery you’ve never seen before! Join our renegade tour guides on a high-energy, two-hour group tour through these historic halls with a “tasting menu” approach as you learn the crazy true stories behind a selection of art across the National Gallery of Art’s collection. This is not your grandma’s museum tour.

Patronage Is Still A Powerful Tool

Today’s crowdfunding by the masses is a more modern function to help creatives get their projects launched. The old school method was getting support by wealthy families. Aside from the vast collection and breadth of the museum, we got background information on the very museum itself. The National Gallery of Art was created for the people of the United States of America by a joint resolution of Congress accepting the gift of financier, public servant, and art collector Andrew W. Mellon in 1937.

How wonderful that benefactors see value in fostering a creative environment and supporting the arts. We need that to make society great. Tours like this really help remind people that beauty is all around us and we can immerse ourselves in it for next to no cost.

Check out my full review at Trip Advisor, but here’s an excerpt:

We started off with a bit of museum intrigue by giving the docents a wide berth. Think of this as a potential bit of “old” ways vs. “new” ways of doing things. Or in technology terms, Museum Hack might consider itself a bit of a “disruptor” of the stodgy perspective of attending museums. Even though we are all entitled to share spaces available to the public, some people are fussy and territorial.
Like opera, which was the popular music of its time morphed into something many perceive as the main purview of the mature and wealthy. Music and art are for the everyday person as much as the curator or benefactor. During these increasingly uncertain times, we need more creativity now more than ever.
Our affable tour guide mixed historical references with mentions of contemporary artists whose works could be complimentary. What a brilliant idea and point of reference that elevated this far beyond even what a seasoned art  buff might expect. This tour was a surprise of useful information that you could find useful long after it ends. I’ll never look at a museum the same way again.
Definitely do yourself a favor if you’re in NYC or DC and book a date with a hack!

Apr 8 2016

Repping Media & TV For Kick-Butt Ladies Is Here!

Media Representation Initiative Project
This is a creative initiative advocating for more balance in roles in front of and behind the camera. As well as higher quality projects that offer representation in media for women.
I’m trying to get a full scale media project funded. With a robust web site, production consultation services, creating scripted series and other content.

What’s going on right now is a revenue shuffle and power grab. Other groups are positioning themselves – often based on the initiatives of others. YOU need to pay attention!
We don’t want to push for “diversity”……but nuanced and reciprocal inclusion and parity. And to have our own projects, alliances and resources available for our use exclusively.
We’re not beggars. This isn’t a plea to others to “do the right thing”. Master’s House…Master’s Tools and all that…
Advertisers may know a demographic’s value more than we do!  Media companies may even spread inaccurate information about certain groups to prop up another. There are many layers, facets and nuances to this. Suffice it to say, we have to use our thinking caps and see the big picture to cut through a lot of the confusion. We observed other forums take a firm stance about distancing oneself from a lot of media, to not support things that weren’t beneficial.
“Movies make magic. They change things. They take the real and make it into something else, right before our very eyes….”  apply other genres

                                                                                               ~~~ Reel to Real bell hooks

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Jan 29 2016

Why Your Content ‘Expert’ Pool Must Be Inclusive To Be Accurate

I’m sharing this infographic on creating content that features a slew of professionals. So much of their feedback is useful, but as I was going down the list I noticed the experts are a rather homogeneous group. It seems like an oversight to not have enough professionals from the largest populations of content users because it could have an impact in audience reach and the success of a campaign.

Not to mention that the largest user base of social networking sites like Twitter are Black (and also Latino), producing content that directly influences and is often used by media outlets (not always with permission) and the general public. Between the Nielsen Study including social media engagement activity into their tv show ratings and teen content creators getting buzz for their catch phrases, these are legitimate sources – perhaps underutilized.

This company may simply have a relationship with the individuals featured. Yet alliances can lend credence to the erasure of others who are equally or more knowledgable – and may not be arbitrary. When you fail to recognize talent and skill, it becomes a vicious cycle of exclusion. Not ‘knowing’ more professionals becomes self-perpetuating and can become a false perspective that they aren’t any. When in fact key opportunities are lost and those erroneous assumptions become set in stone.

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